Superior retail provision has become more important than ever before in Saudi Arabia

The type and level of retail facilities needs to match up with the type and level of a particular communities housing that is being delivered and also the proposed retail projects need to clearly bring something new to the retail landscape. An added value in contrast to the current KSA retail market offering.

New activities, new concepts and new brands that are not yet operating in the Saudi market will play a key role in attracting and retaining consumers & populations to be fixed in a new area, creating new communities.

Developers and landlords need to make a significant effort to deliver these new elements and make this added value a reality to the new communities, so they effectively attract and retain people.

These new elements are also key to successfully revitalising the footfall in malls during these COVID times. And the reality is, the pandemic has offered us an opportunity to advance new retail concepts that positively impact and enhance people’s lives and the cities they live in.

How to do it?

The only way is to have global exposure to new concepts / activities / brands that are emerging and guide them to support their expansion plans so they can produce a feasible retail operation whilst delivering new experiences in new markets.

Through our Knight Frank brand we are very fortunate to have this worldwide exposure due to our expansive global footprint, covering all major hotspots across the world through our 384 offices.

Also, when we engage with global brands and clients, we do it in an exclusive way, allowing us to dedicate our full attention to our clients and therefore we are able to provide that extra added value mentioned above, to the Landlords and the projects that we will be involved in. Therefore we are able to provide a competitive offer to clients in a market that tends to reach saturation point if all retail projects are delivered.