The Saudi Report 2025

In our biennial flagship publication The Saudi Report, we polled 1,037 participants, including 835 Saudi nationals with a monthly income ranging from SAR 10,000 to SAR 50,000, representing the largest segment of the respondents, 102 Saudi nationals earning over SAR 50,000 per month, representing a higher income bracket within the local population, and, 100 expatriates, each with a monthly income of SAR 30,000 or more.

These diverse segments were targeted to offer a comprehensive understanding of real estate preferences and behaviours across different income levels within the Kingdom amongst both Saudi nationals as well as expats.

The unique data and insights collected from The Saudi Report 2025 survey of three diverse segments have revealed a spectrum of opportunities in the Kingdom's real estate market. They require further investigation to fully uncover the extent of implicit appeal for real estate purchases and investments.

We invite you to unfold the complete analysis of the data collected in The Saudi Report 2025.

Introduction
Expert insights
Discover the data
Download the report
Meet the team

Introduction

Expert insights

Listen to our experts as they discuss the key insights from The Saudi Report 2025, focusing on real estate trends among Saudi nationals and expats, including giga projects, branded residences, and new opportunities in the Kingdom.

Dr. Christopher Payne, Partner and Chief Economist at Knight Frank MENA, discusses the transforming housing market in Saudi Arabia, driven by a young and growing population. Dr. Payne highlights the major shifts in the market, including an estimated demand for 825,000 new homes by 2030. These trends are just the start of what promises to be a transformative period for the housing sector.

Will McKintosh, Regional Partner - Head of Residential, MENA, highlights the transformative influence of branded residences on Saudi Arabia’s real estate landscape. The appeal of such properties is growing for both investors and homeowners, particularly in Riyadh, Jeddah, and emerging mega-projects. As part of Vision 2030, branded residences are becoming an integral component of the region’s development, offering diverse options for various buyer levels.

Harmen de Jong, Regional Partner - Head of Consultancy, MENA, delves into the preferences of young Saudi households for integrated residential communities. He highlights the shift towards pedestrian-friendly environments, enriched with green spaces and essential amenities, while addressing the cultural importance of proximity to extended family.

Susan Amawi, General Manager of Knight Frank Saudi Arabia, highlights key insights from The Saudi Report 2025, shedding light on the Kingdom’s real estate sector that is driving economic diversification and attracting global investment. With US$1.3 trillion in announced real estate and infrastructure projects, the Kingdom is rapidly emerging as one of the world’s most dynamic markets.

Pradeep Fernandes MRICS, Partner and Head of Masterplan Advisory, KSA, shares insights from The Saudi Report 2025, highlighting the pivotal stage Saudi Arabia’s giga projects have reached, as Vision 2030 shifts from planning to delivery.

Discover the data

The Saudi Report

Discover the Data - Residential

Explore the insights from our residential survey of 1037 high-income participants, conducted in partnership with YouGov.

30 October 2025

The Saudi Report

Discover the Data - Commercial

Explore the insights from our second set of surveys, focused on non-residential sectors, in our 2025 Saudi Report was conducted in partnership with YouGov.

30 October 2025

Download the report

Download The Saudi Report

Now in its 4th edition, The Saudi Report is our exclusive biennial flagship publication, offering in-depth insights and a comprehensive analysis of Saudi Arabia’s residential real estate market.

Download parts 1 and 2

Meet the team

Susan Amawi

General Manager – KSA

+966 11 2890 701
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Andrew Love

International Partner, Regional Head of Commercial Transactions

+971 4 4267 608
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Harmen De Jong

Regional Partner - Head of Consulting

+966 112 890 716
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Mohamed Nabil

Head of Project & Development Services - MENA

+20 115 370 0038
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Stephen Flanagan

Regional Partner - Head of Valuation and Advisory

+971 4 4267 617
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Clare Moukabaa

Partner - Head of Residential Consultancy

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Oussama El Kadiri

Partner - Head of Hospitality, Tourism & Leisure Advisory - MENA

+971 4 4267 688
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Pradeep W. Fernandes

Partner - Real Estate Consultancy, KSA

+966 54 331 0120
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Onzie Jones

Partner

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James Hodgetts

Partner

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Shehzad Jamal

Partner StratCon –Healthcare | Education | Real Estate

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Wesley Thomson

Partner, Head of ESG MENA

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Konstantinos Papadakis

Associate Partner

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Faisal Durrani

Partner - Head of Research, MENA

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Dr. Christopher Payne

Partner – Strategy, Economics & Geospatial, MENA

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Amar Hussain

Associate Partner

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Vera Zabelina

Senior Analyst - Real Estate Consultancy

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Anna Lvova

Senior Consultant - Strategy, Economics & Geospatial, MENA

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Fatma Musalli

Senior Graphic Designer - Research

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Mhd Eyad Al Saidi

Research Creative
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